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hp

Partnership Proposal · Oct 2025

AI Video
Personalization
at Scale.

Deploying next-generation multilingual avatar technology directly into HP's hardware ecosystem — offline-capable, privacy-first, enterprise-ready.

10+Industries

50+Languages

∞Scale

Vijay Sourav · @folktalk

On-device AI · No cloud required

The Players

Who's in the room?

🎙️

Folktalk

An AI-powered platform that creates personalized, multilingual videos using avatars. Built for the vernacular web — bridging language gaps at enterprise scale.

Core tech: lip sync, voice cloning, text-to-speech, image-to-video — deployable locally, zero cloud dependency.

"Create once. Personalize forever."

💻

HP Inc.

The world's leading PC and print company. HP is aggressively building its AI-native hardware strategy across consumer, SMB, and enterprise segments globally.

🏢 Fortune 500 · 170+ countries · 55M+ devices shipped annually

🤖 Active AI PC portfolio — EliteBook, ZBook with dedicated NPU

🔗 HP AI Companions ecosystem — pre-bundled software strategy

Technology Stack

Key Folktalk Capabilities

🎭

Personalized Avatar Videos

Branded avatar videos at scale for SMBs and enterprises. One shoot, infinite customer-specific variations.

🌍

Multilingual Script Rendering

Script-driven avatars in 50+ languages with regional dialect support. Reach vernacular markets without reshooting.

🖼️

Image-to-Video & Lip Sync

Transform static brand imagery or spokesperson photos into fully animated, talking video assets instantly.

🎙️

Voice Cloning & TTS at Scale

Clone brand voice personas or auto-generate natural speech. Consistent tone across thousands of personalised videos.

🔒

Offline Local Generation

Full AI inference runs on-device. Zero data leaves the machine — critical for healthcare, banking, government.

⚡

NPU-Accelerated Output

Optimized for HP's AI PC lineup — dedicated neural processing for fast, low-power real-time generation.

Hardware Ecosystem

The HP Platform powering it

Folktalk will be deployed across HP's full AI PC range — leveraging the built-in NPU for inference at the edge, no internet required.

HP EliteBook Series

Enterprise Workhorses

Business-grade AI PCs with HP Wolf Security and NPU-ready chipsets. Primary target for Folktalk bundling.

HP Pavilion / Envy

SMB & Creator Tier

Consumer-to-pro devices powering SMBs, content creators, and educators — key Folktalk early adopter segment.

HP ZBook / Spectre

Workstation Power

High-performance workstations for large-scale video production, government deployments, and enterprise studios.

Partnership Vision

Folktalk, native on every HP device.

Integrate Folktalk's AI video capabilities directly into HP's hardware ecosystem — available from day one, no install required.

🖥️

Desktop Executable

Standalone app in HP's software bundle — zero setup, IT-managed, enterprise-ready from first boot.

OR

📦

Pre-Installed Software

Factory-installed on HP AI PCs — alongside Wolf Security and HP Poly as a flagship AI productivity tool.

How it works on HP

1

Open Folktalk on HP Device

Native app — NPU-accelerated, offline-capable

↓

2

Upload Script or Prompt

Text, brand brief, or CSV of personalised messages

↓

3

Select Avatar + Language

Brand avatars + 50+ regional languages

↓

4

Generate & Export

HD video ready in seconds — share, embed, or broadcast

Market Opportunity

Use Cases by Industry

Every HP business customer is a potential Folktalk customer.

🎓

Education

Localized learning, multilingual AI tutors

🏢

Corporate Training

Onboarding, compliance, HR avatars

🏥

Healthcare

Patient communication, awareness

🛒

Retail & E-comm

Personalised offers, campaigns

🏦

Banking

Onboarding, explainer videos

🏠

Real Estate

AI walkthroughs, client outreach

📢

Marketing & Ads

Dynamic CRM personalisation

🏛️

Government

Citizen outreach, regional langs

🚗

Automotive

Virtual assistants, service explainers

🎬

Entertainment

Storytelling, influencer content

Technical Architecture

Deployment Model

A privacy-first, layered architecture that runs fully on HP hardware — with optional cloud for collaboration.

⬛ HP Hardware

EliteBook, ZBook AI PCs with NPU / GPU acceleration

🔒 Local AI Engine

Folktalk inference — lip sync, TTS, avatar rendering — offline-first

📦 App Layer

Folktalk desktop app — brand UI, script editor, export tools

☁️ Optional Cloud

Team collaboration, analytics, CRM integrations — opt-in only

🔒

Privacy-First by Design

No video data ever leaves the device. GDPR, HIPAA, enterprise security requirements met out of the box.

⚡

NPU-Accelerated Inference

Optimized for HP's AI PC lineup — dedicated neural processing for fast, low-power generation.

🔌

Zero Cloud Dependency

Works in fully disconnected environments — ideal for government, defense, remote enterprise.

🔧

IT-Ready & Manageable

HP MIK-compatible silent install, policy compliance, centralized license management.

Business Case

Value Proposition for HP

01

🚀

Differentiated Device Value

Folktalk becomes a marquee AI capability unique to HP hardware — increasing perceived device value in enterprise and EDU procurement decisions.

→ Win rate advantage in B2B RFPs vs Dell, Lenovo, Apple

02

📡

Generative AI Leadership

Position HP as the go-to platform for on-device generative AI video — a fast-growing category with no dominant hardware player yet.

→ Gen-AI video market projected $4.5B by 2028

03

💰

New Revenue Streams

Software bundling, SaaS licensing, and revenue sharing on Folktalk subscriptions activated via HP devices — recurring software revenue beyond hardware margins.

→ Software attach opportunity across 55M+ annual shipments

Roadmap

Next Steps

A phased partnership designed to move fast, prove value, and scale globally.

1

Joint Pilot Deployment

Deploy Folktalk on 50–200 select HP business laptops across 2–3 enterprise accounts. Measure video output, engagement lift, and NPS.

Q1 · 8 weeks

2

Co-Branded Marketing Campaign

HP × Folktalk joint GTM — targeting CIOs, CMOs, and L&D leaders. Co-authored case studies, event presence, LinkedIn activation.

Q2 · Ongoing

3

SaaS + Hardware Integration

Define bundling SKUs, licensing model, and NPU-optimized Folktalk build targeting HP AI PC portfolio.

Q3 · Strategic

📅 Partnership Timeline

Q1

Pilot Setup & Legal

NDA, pilot agreement, device provisioning, Folktalk build optimized for HP spec

Q1

Pilot Live

Folktalk deployed on HP devices in target enterprise accounts

Q2

Co-Marketing Launch

Joint PR, LinkedIn campaign, HP store placement, event co-sponsorship

Q2

Pilot Results & Case Study

ROI data, customer testimonials, engagement metrics

Q3

Pre-Install Partnership

Folktalk factory-installed on HP AI PC SKUs — global rollout

Q3+

SaaS Revenue Sharing

HP earns software attach revenue on every activated Folktalk license

Folktalk × HP · 2025

Together, let's bring
scalable AI Video
to every HP device.

The future of personalised communication is on-device, multilingual, and avatar-driven. Folktalk makes it possible. HP makes it global.

Contact

Vijay Sourav

Platform

@folktalk

Date

Oct 1, 2025

AI Video Personalization at Scale.